On our last trip to Paris we had the pleasure of visiting the brand new Céline Headquarters on rue Vivienne. Seeing the collection in a gorgeous setting where everything–the architecture, the location and the interiors–truly reflect what the brand is all about takes it to a whole new level.
Under the creative direction of Phoebe Philo, a legendary 17th-century building was modernized to meet the brand’s minimalist chic aesthetic with an avant-garde edge. The showroom is a feast for the eyes, with high ceilings, fresh flowers, impeccable merchandising, and an overlook into the place where the magic happens–the atelier. Caroline Matthews walked us through he collection while we flagged pieces from the SS 2016 collection for our clients.
Experiencing the showrooms is a huge part of our fashion week trips and a place where runway becomes reality. Thank you Céline for the gracious access so that we can better serve our clients!