Brand Spotlight: Meeting ADAY

ADAY SoHo Office visit Visual Therapy

Our clients have been asking for workout clothes that will take them from the gym to brunch, and finally we have an answer for them – ADAY! Co-founded by two girl bosses who met at Goldman Sachs, Nina Faulhaber and Meg He, the brand allows busy women to integrate sports into their everyday grind with elegant, functional clothes. Faulhaber and Meg He made it onto the Forbes 30 under 30 list within 6 months of launching the brand… we can tell these girls are onto something!

We got to meet cofounder Nina Faulhaber at her SoHo office, enjoy a superfood breakfast prepared by Ksenia, and see the collection in person (which is only available online at The flattering leggings, leather-like jogger pants, and t-shirts are low-maintenance and serve as the perfect baseline for your active wardrobe.

Jess and Nina from ADAY, Jesse and Ksenia from Visual Therapy

Jess and Nina from ADAY, Jesse and Ksenia from Visual Therapy

As fashion stylists, we get to meet and work with new people every day. It’s always inspiring to meet people who are truly authentic in following their dreams. This was definitely the case with ADAY, and we’re excited to make it our one-stop shop for athletic wear.

We’ll be styling our clients’ ADAY looks with white sneakers and a crossbody so that they can feel dressed up just enough.

Also—check out this new Equinox video featuring ADAY co-founders Nina and Meg.