Everyone’s heard of the star-studded annual Met Gala organized by the Metropolitan Museum of Art’s Costume Institute. But few people get to go behind the scenes and see the hard labor that goes into organizing one of the biggest fashion events of the year.
The new movie “The First Monday In May” gives audiences a sneak peek behind this very exclusive event—the documentary follows the Costume Institute’s Andrew Bolton, Vogue’s editor-in-chief Anna Wintour, and director of special projects Sylvana Durrett on their year-long journey to prepare for the exhibition and celebratory ball.
The movie shows different facets of the event, from the careful curation of pieces, to the creativity that goes into building an outstanding experience for the visitors, to the promotional events, fundraising, and celebrity attendance (Rihanna broke all records for celebrity expenses.)
The result? “China: Through The Looking Glass” became the most attended fashion exhibition in history, beating the revolutionary “Alexander McQueen: Savage Beauty.”
The movie is proof that mass audiences are starting to warm up to the idea of fashion as not just clothing, but as a form of art that can actually move people. Anna Wintour’s monumental role in this cultural shift cannot be overlooked—as the Costume Institute’s trustee, she helped raise more than $12.5 million in 2015 for the museum, helping to merge pop culture, art, fashion, and commerce.
Catch The First Monday In May in select theaters in the US and Canada, or on Amazon Video.