A New Kind of Fast Fashion: Buy Now Wear Now

spring 2017 runwaySoo Joo Park in Adeam Spring 2017

We are definitely proponents of the “buy now wear now” concept that many designers are adopting for their runway collections. But, we weren’t expecting things to move so quickly! Fashionista reports that celebrities have already been spotted wearing Spring 2017 pieces from top designer collections. We anticipated a change in the industry as more and more designers begin to offer their runway collections in this instant gratification manner, but is wearing Spring runway looks during the fall the new normal? Only time will tell!

In the meantime, check out some of the Spring 2017 looks celebs have been spotted in below.

Haley Bennett in Altuzarra Spring 2017

Haley Bennett in Altuzarra Spring 2017

Olivia Culpo in Zac Posen Spring 2017

Olivia Culpo in Zac Posen Spring 2017

Gigi Hadid in Adam Selman Spring 2017

Gigi Hadid in Adam Selman Spring 2017

Michelle Williams in Louis Vuitton spring 2017

Michelle Williams in Louis Vuitton spring 2017

Nicole Kidman in Rodarte spring 2017

Nicole Kidman in Rodarte spring 2017

Sarah Jessica Parker in Prabal Gurung spring 2017

Sarah Jessica Parker in Prabal Gurung spring 2017